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TOFU
When ‘encourage vegan options for all’ was voted as the top action to make Vancouver the greenest city, I laughed it off because I didn’t think the city could legislate people’s eating habits. I agreed with the sentiment, but didn’t think the city could do anything beyond encouraging healthy eating habits in schools.

Well, there is an international initiative called Meatless Mondays, endorsed by the Johns Hopkins School of Public Health, that is encouraging people to give up meat once a week. They’ve managed to convince some cities, like Ghent, Belgium and San Francisco to officially endorse the initiative. Last week Whitehorse city council narrowly defeated a motion (by a vote of 4-3) which would have made them the first Canadian city to officially encourage Meatless Mondays. Maybe Vancouver can be the first.

Our goal is to help you reduce your meat consumption by 15% in order to improve your personal health and the health of the planet.

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